Optimal Photo Sizes for Social Media
Incorporating photographs or other types of pictures into your social media campaign is a great way to bring in new viewers and keep current viewers engaged. Knowing the optimal pictures size for each social media platform can help you get the most out of each site. If a picture is too large or too small, it won’t fit the page as well and might look bad or even load slower, driving away potential viewers.
Here I’ll provide the optimal picture sizes for some of the most popular social media sites. For any social media site, there are many different types of pictures to think about when posting, each with it’s own optimal size. Depending on how you want to show the picture, you should consider resizing it accordingly.
Optimal Picture Sizes for Facebook
Cover Photo: 851 x 315
Profile Pic: 360 x 360
App/Tab Image: 111 x 74
Link Image: 1200 x 628
Post: 504 x 504 (for wall) or 940 x 788 (for news feed)
Optimal Picture Sizes for Twitter
Header: 1500 x 500
Profile Pic: 500 x 500
Post: 880 x 440
Optimal Picture Sizes for Google+
Cover Photo: 1080 x 608
Profile Pic: 250 x 250
Post: 800 x 600
Optimal Picture Sizes for LinkedIn
Profile Banner: Between 1000 x 425 and 4000 x 4000
Profile Avatar: 500 x 500
Post: 698 x 400
Company Cover: 646 x 220
Company Logo: 400 x 400
Optimal Picture Sizes for Pinterest
Profile Pic: 600 x 600
Pins: 735 x 1100
Board Cover: 735 x 498
Optimal Picture Sizes for Instagram
Profile Pic: 180 x 180
Post: 1080 x 1080
Optimal Picture Sizes for YouTube
Channel Art: 2560 x 1440
Video Thumbnail: 1280 x 720
Channel Icon: 800 x 800
Hopefully this post has given you a helpful guideline to follow for posting images for your social media campaign!